New site design
Fresh page designs, perfect for when you need a new store or a complete overhaul of pieces of your customer journey.
Which lane
Is new site design right for me?
The wrong service is worse than no service. Here's the honest split.
Choose a new site design when
- Your store is a template that never fit the brand
- You're launching something new and want it right the first time
- Product pages, cart, and navigation all need rework, not touch-ups
- You want brand guidelines before anyone touches a pixel
Consider an audit instead when
- The store mostly works and you want to know what's leaking
- You have a dev team that can execute a plan
- You want a prioritized fix list before committing to a rebuild
- Budget is tight and you want the cheapest path to more revenue
Selected work
Brands we're proud to have worked with.
What new site design actually includes.
No mystery scope. Here's the work, spelled out.
Brand direction first
Type, color, voice, and imagery get decided and approved before design starts.
Wireframe, then design
We agree on the flow in gray boxes so design decisions aren't structural ones.
Every core template
Home, collection, product, cart, checkout, plus your content pages.
Copy that sells
Core page copy is written with the design, not pasted in afterward.
Built mobile-first
Most of your orders come from a phone, so that's where we start.
Handoff you can run
A Loom walkthrough of every template so your team can edit without us.
Build it
New site design
A completely new store, built around your brand from day one. Brand guidelines, best sellers, and site flow come first, then the wireframe, then V1 and revisions until you're satisfied.
Includes:
- Brand guidelines deck (PDF + source)
- Home, collection, product, cart and checkout
- Up to 6 additional content pages
- Product data migration for up to 60 SKUs
- Pre-launch QA and 30 days of fixes
Quoted on the call.
Every store is different, so we price the work after we understand the scope. Four weeks, kickoff to launch.
Get a quote on a call →What you get out of a build with us.
A store people can actually shop
We map the path from landing on the site to paying for the order, then remove every step that makes someone stop and think.
A brand, not a theme
We write the brand rules first: type, color, voice, photography. The storefront gets built from that, so it looks like the product you actually make.
The people building it, on every call
No account manager relaying messages. You talk to the person who designs and ships the store, from kickoff through launch.
Ready to simplify your ecommerce flow?
Tell us about your brand and where the store is losing money. You'll leave the call with a project scope outline and some ecomm knowledge you never knew you needed.
FAQ
Questions about new site design
Nothing is a stock template. We start with a brand guidelines deck, then build the wireframe and the whole storefront around it.