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Case study / Sports & leisure
Zip Chip Sports
A full rebrand and a sharper storefront for a brand built around one standout product.
Book a call ↗01 / The context
The brand, the brief.
Zip Chip had one standout product. The website needed to make that product easy to find, understand, and shop, without asking visitors to navigate around a larger catalog that didn't exist.
02 / The approach
Built around what matters.
We brought the brand and the shopping journey into focus together, giving the homepage a clearer job and making the route to the product feel natural.
03 / The work
What we did.
- 01Repositioned the brand with a clearer visual identity
- 02Reworked the homepage around one-SKU shopping
- 03Simplified navigation so customers reach the product faster
04 / The outcome
The result.
A more focused brand and storefront built around the product at the heart of Zip Chip.
Visit the site ↗In their words
“Before working with Alex and the crew, Zip Chip had no life from an ecommerce standpoint. Navigation was off and our PDPs were causing traffic to bounce. Rhevi rebuilt navigation around how people actually shop and reduced friction by actually laying out high converting PDPs.”
Alex PeruFounder & CEO, Zip Chip
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